28th June 2011
Social media marketing is a mystery to many business owners because the term is not specific. Social media marketing can mean anything from doing a few meaningless tweets to developing and implementing a complete and integrated plan that generates revenue...
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21st June 2011
Standard static websites that were built over three years ago no longer work as an effective marketing tool. Think about how much actual revenue has your business website added to your bottom line in the last years. Ask yourself if people are finding your...
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20th June 2011
Today your business website has to be more than just a great big electronic business card or brochure. Your site should help you build an email list of customers and potential customers so that you can inform them, teach them, and market to them.
Most...
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21st July 2010
Copyright (c) 2010 Suzan Schmitt
I have been working with several clients who came to me without the skills necessary to market their business. This is a very common problem because marketing skills are not something that coaching schools teach in dept...
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19th July 2010
Copyright (c) 2010 Suzan Schmitt
Throught the years I have worked with hundreds of students most of them are successful and create the coaching business they desire and the one they design. However, some of the clients I see self sabotage. They have ta...
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22nd June 2010
Copyright (c) 2010 Suzan Schmitt
So many coaches are busy trading time for money and limiting their income potential in the process. It is great to have a full schedule of coaching clients and you can certainly earn a great living just coaching but doe...
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26th May 2010
Copyright (c) 2010 Suzan Schmitt
I'm smart and I can figure this out. That is what a lot of coaches tell themselves when it comes to marketing their coaching business or doing their online technology themselves. Well, all I have to say to that is "just...
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23rd May 2010
Copyright (c) 2010 Suzan Schmitt
A business model is a plan for how you want your business to run. What type of services and products do you want to offer? What different revenue streams do you want? What type of hours do you want to put in? Do you wan...
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17th May 2010
Copyright (c) 2010 Suzan Schmitt
Seeing clients several times a day and keeping up with your Internet marketing tasks can seem like all the work you can handle on a daily basis but doing so would leave one key element to success out of the equation.
...
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17th May 2010
Copyright (c) 2010 Suzan Schmitt
It is obvious that if you have a large list of people that are interested in what you have to offer then you are going to generate more income than if you have a tiny list. It is a bit of a numbers game and there are st...
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14th May 2010
Copyright (c) 2010 Suzan Schmitt
You have to put yourself out there to be known and seen. Customers are not going to discover you and what you can do for them unless they come across an article you have written, a webpage you have created, or finding y...
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05th May 2010
Copyright (c) 2010 Suzan Schmitt
I am sorry I just don't know how to say it any other way. People in service businesses tend to think that marketing is a bad, pushy, or negative thing and it is not. Marketing is making an offer of a solution to a perso...
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23rd April 2010
Copyright (c) 2010 Suzan Schmitt
Local television morning shows are always looking for guests and experts to bring stories and information that interest their viewers.
Now we have hundreds of cable and public stations added to the mix of regular bro...
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19th April 2010
Copyright (c) 2010 Suzan Schmitt
Coaches are perfect guests for local radio shows and you can be the best known coach in your market by promoting yourself on you favorite morning program. Most coaches would never dream of approaching a station and aski...
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01st April 2010
Copyright (c) 2010 Suzan Schmitt
Your name will be the first thing that will encourage someone to open your email but the subject should be very enticing to encourage them to read further. They must also want to open your email because it has your name...
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